Drake, a sad puppy dog with an incredible ability to produce hit rap songs, is not a great dancer. No where is this more obvious than in his new video for his hit single "Hotline Bling."
The video, released Monday night via Apple Music, features Drake in a red puffy coat and Timberlands boots swaying around on a set that looks like a James Turrell art exhibit. His swoopy arms and silly moves have inspired viewers to to start creating #Drakealwaysonthebeat clips, similar to this year's earlier viral event #Beyoncealwaysonbeat.
Here are 11 of the best:
What's weird about this trend is that, if you look closely, Drake is really not perfectly on the beat. Certainly not the way Beyoncé was. But like Drake, it's a hashtag full of promise, and so fun that we just can't stop watching.
Kelsey McKinney is a culture staff writer for Fusion.