For Big Brands, Diversity Is Only Skin Deep

Producer: Amina Waheed, Presenter: Yasmin Nouh, Editor: Brian Toro, Animator: Hope Sincere, Shooter: Myra Iqbal

Big beauty brands seem to be all about diversity and inclusivity these days. Because hey, diversity sells!


But it turns out that companies are more interested in people of color based on their image, and not their voices, especially when they speak out on structural racism and systemic oppression.

And this is not just a beauty trend.

Senior Producer, GMG Video