Behold the first music video for Bob Dylan’s Like a Rolling Stone. We highly recommend you stop everything you’re doing and watch it.

Now. Do it. We’re not joking. Watch it. Peer pressure. You know you want to.

Created by digital agency Interlude, the video features 16 channels with personalities like Drew Carey of The Price is Right, podcaster Marc Maron and Rick Harrison of Pawn Stars lip synching the 1965 classic.

Director Vania Heymann told Mashable, who first shared the video: "I'm using the medium of television to look back right at us. You're flipping yourself to death with switching channels [in real life]."


Heymann and Interlude said that they plan on adding more channels to the present 16. The video coincides with the release of Dylan's 47-CD box set, The Complete Album Collection Volume 1 (Hi Mom, since I know you’re reading this, just a heads up that said box set makes a great holiday gift).

So go ahead and be really productive this afternoon. And by really productive, we mean spend hours watching the greatest video given to us in ages.


[h/t Gawker for that gif]