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Though it's understandably difficult to fathom, there are Americans out there who believe the 2016 election was a net positive. The NRA is among them. According to an analysis of FEC records by the Center for Responsive Politics and The Trace, the group poured some $50 million into supporting Trump and six Senate candidates—only one of whom, Nevada hopeful Joe Heck, lost.

Center for Responsive Politics/The Trace

In just the last month alone, one in every 20 political TV ads in Pennsylvania, a swing state Trump won by one percentage point, was funded by the NRA, according to a Center for Public Integrity analysis. In all, the NRA aired over 10,000 pro-Trump or anti-Clinton ads between May and October.

The group nearly doubled its spending from the 2012 election, in which it spent about $12.5 million total in support of Mitt Romney. “In the face of threats against their constitutional freedoms, NRA members and Second Amendment supporters rallied to elect a pro-gun president,” NRA lobbyist Chris Cox said in a terrifying statement. Gun stocks dipped after the election because analysts believe Trump will protect their right to buy firearms, according to MarketWatch.


Sam Stecklow is the Weekend Editor for Fusion.