Hooray for her being a young entrepreneur or whatever, but it seems like every few months there’s some ridiculous new issue with Kylie Jenner’s cosmetic line—repackaging the same color of lipstick as with a different name and selling it at a higher cost; people gluing their lips together because they accidentally bought a shitty knockoff; the lipstick itself being cheap to make but expensive to buy (not sure what people were expecting); or my favorite, people ordering her highlighter only to receive completely empty compacts. I usually think every single Kylie makeup disaster is hilarious (AN EMPTY COMPACT, GIRL YOU OUTDID YOURSELF LMAO). But her latest snafu is a bit more concerning.
Most of Kylie’s advertising for her products goes down on social media, particularly Snapchat, which is smart because everyone and their mom follows her and she doesn’t have to pay a damn dime trying to advertise. These Instagram/Snapchat promos often feature multiple swatches on someone’s arm (a good way to tell what the colors look like on a certain skin tone), usually set to a rap song that may or may not feature Future.
While you might expect that she just painted her own arm with the colors, it turns out that the arm belongs to someone else: Her housekeeper. Yep! Jenner told Fast Company that the woman who maintains Kylie’s home for a living also moonlights as a lipstick arm model.
Everyone knows when I’m releasing a product on Snapchat that I will be MIA for the next hour and a half. I’m running around my house, finding the perfect lighting, the perfect swatches. My housekeeper, I use her arm for my Snapchats. She has the best arm for swatches. She’s so nice and just sits there and has her arm ready and lets me do my thing. I care a lot about what my products look like when people first see them.
Yikes. First of all, of course the housekeeper “just sits there” and is nice—she might lose her job if she wasn’t turning herself into a weird tool for Kylie Jenner.
While it’s not clear if the unnamed woman cares that her arm is the most famous makeup palette in the world, it seems somewhere between unprofessional and demeaning to literally paint on a domestic worker while they’re presumably on the job. I mean, who knows, maybe it’s a cute bonding experience and truly is a highlight in this person’s day, but here’s hoping the housekeeper is OK with it and is being given extra money for essentially being a billboard for one of the biggest, if not most controversial, makeup lines in the world.